For The Verge: Everybody hates GM’s decision to kill Apple CarPlay and Android Auto for its EVs
In 2011, amid one of the Cadillac brand’s many reboots, General Motors introduced the Cadillac User Experience (CUE) to its then-latest generation of luxury sedans and SUVs. CUE was a touchscreen infotainment suite, smartphone integration system, and a capacitive touch panel on the dashboard that used haptic feedback in place of physical buttons.
It was an utter disaster. Reviewers at the time, as well as owners, panned CUE’s unresponsiveness, bizarre menu layouts and lag. Car and Driver likened CUE to a sexually transmitted infection; when I was editor-in-chief of Jalopnik in the 2010s, we called it the “most hated infotainment system ever.” Though it received numerous upgrades over the years, the damage was done. CUE remains a black mark for Cadillac, and the branding has since been abandoned.
Fast forward about 10 years later, and GM thinks it can do software better than Apple and Google.